The Accumulation Trap

If you catch yourself listing anything at all, you're probably heading down the wrong path.

I see it in every field:

In improv theater, we pile on jokes when we can't find the one that really lands.
In sales, we pile on benefits when we haven't found the killer argument that convinces everyone.
In interior design, we pile on trinkets when we haven't found the centerpiece that commands attention.

I could go on and on.

What puts an end to this flight forward? Stopping. Refocusing. Starting over from taste, from instinct.

All it takes is one strong idea, one genuine direction, one carefully chosen piece to stop the mediocrity machine and find your way back.

Just one. Take the time to find it.