I feel like there are 3 "public" Nicolas :

• the Nicolas who makes funny videos
• the Nicolas who makes zen videos
• the Nicolas who sells stuff

And my goal is to combine all three. I'm working hard on it.

If I make a video a day, it's partly for that reason. Learning to find my voice, express myself freely, no longer letting myself be intimidated by stupid obstacles.

I want to be able to express fully, easily and freely what's deep inside me. Not that I'm more interesting than others, not at all.

This is what I've realized: we all hide something brilliant. Something that could attract, fascinate. But very few know how to express it due to lack of practice and fear of exposure.

So I've decided to work on that.

--

Related links:

• The regret to avoid on your deathbed (today's video)
• Being yourself is not a luxury

If we worried less, it would be the great liberator.

I'm not talking about suicide. I'm talking about perception of life.

A large part of the anxiety we accumulate comes from our tendency to take everything seriously. As if every action were important and momentous.

Except that everything ends on equal footing.

The billionaire like the homeless person, the beautiful and the ugly, the pleasure-seeker and the worrier, all end up the same way and you only need to wait a few decades for no one to remember them anymore. At best (or at worst), what remains are stories that have little to do with who they actually were.

Everything is less important than expected.

Nothing is as serious as we think.

The point was never to last.

Be free.

When I walk on the beach holding something in my hand, there's always a crazy (but happy) dog who runs toward me and asks me with his eyes:

Hey, what's that?
Is it a ball?
Is it a treat?
Is it a rock?
Is it for me?
Never mind gotta go bye!

And off he goes. 🤷‍♂️

I just finished redesigning the ChezFilms website.

Basically, I'm focusing on what has worked in the past: helping experts communicate better by working on strategy, expression, and producing (or helping them produce) their content.

What's new: our services for individuals.

If you know someone who might be interested :)

LinkedIn Post (and new manifesto for the future):

My LinkedIn policy for 2025 (and beyond): I'm dropping corporate speak.

I can't remember a single time in my life when it served me. Not one memory of someone who used it that made me want to follow them on any adventure.

It's the language used by those who feel obligated to communicate but don't want to rock the boat.

It's the language we encourage in companies when we build profitability on teams that we deny the tools to create genuine connection.

It's the lukewarm water of the last century.

Done!

I don't intend to be rude or hurtful, but I can't stand the blah blah blah anymore.

And I'm going to stop with the systematic emojis too. Once in a while, sure, to capture a smile on my face, but when it becomes a style "to grab attention," honestly, I can't take it anymore. I don't even read anymore.

And if you use an LLM to format your posts and add the right icons and "the positive tone desirable on a professional network," I think you're collectively hurting us and I'm going to stop following you.

My mistake was trying to network with people who don't interest me. Telling myself "I'll keep them just in case." No no no no no. "Hell yeah, or nothing." Or, as Jung said: "For the best to happen, the good must be set aside."

This is also a good time to stop following me. The worst is yet to come 🙂.

Happy back-to-school season.

--

Related:

• 5 ways to hide
• Being yourself is not a luxury

Tabloid newspapers wouldn't exist if nobody bought them.

Fanatical TV hosts wouldn't stay on the air if they didn't represent anyone.

Corrupt politicians wouldn't rise to power if their rhetoric didn't resonate with a large portion of the population.

Getting angry at the figurehead means forgetting about the entire ship floating behind it – which didn't build itself by magic overnight.

Yes: it feels good to get angry, sometimes. And it's convenient to be able to focus your rage on the visible, obvious part of the problem. But by overlooking the underlying system, we only have a very partial understanding of the situation.

And we indirectly become part of the problem.

I now type relatively fast, around 70-80 words per minute, with good accuracy.

For someone who spends their time writing, it's quite handy: I can almost "dump my thoughts" onto the screen without looking at my fingers or falling behind.

The best site I've found for practice: keybr.com. It introduces letters one by one and allows you to practice with punctuation, capitals, etc.

My advice:

• Set it to French with capitals and punctuation.
• Don't try to go fast. The goal is accuracy. Stay above 95% accuracy with the right fingers.
• Don't look at your fingers. When in doubt, slow down.
• Ten to fifteen minutes a day.
• For variety, you also have 10fastfingers and Monkeytype.

It's quite a zen activity that clears the mind when you need to step back (from a text, from work...). I recommend it.

--

Related:

• Why Go Fast (archive)

That's the million-dollar question.

For most of us, I can answer: we stress.

We think about what we should be doing. We accept a few hours or a few days of inactivity (what we call "rest"), but very quickly, if the inaction persists, guilt takes over.

We then trigger "reactive" action: the kind whose sole motivation is to silence the guilt.

We act "for the sake of acting," to avoid being seen as a slacker, to dissolve anxiety through movement.

People often joke that "if they could, they would do nothing, always on vacation!" But that's not true. Most would be unable to face the anxiety created by this void and would be back at work within the week.  Not out of financial need: out of internal and social pressure.

Thus, we always skip the most important step: idleness. The real kind. The kind that allows for introspection.

Keep doing nothing. Embrace the anxiety and guilt that rise up. Look them in the eye. Then watch them disappear quietly. Followed by a gentle sensation of emptiness. Then, when you least expect it...

Action. The real kind. The kind that builds something.

--

Related:

• The 3 thoughts in your head (French video)
• What is reactivity and why it might not be good for you (archive)
• Under his Eye (archive)

Strangely enough, it's easier for me to make one video per day than one video per week.

In the first case, I get into a flow that makes the process easier and easier. Ideas flow freely, my workflow is well-oiled, my brain has internalized the deadline. Everything clicks.

Today, for instance, I'm almost five videos ahead. And I did it effortlessly.

Whereas with weekly videos... I forget. It becomes just another constraint on top of everything else. I never find the time.

I'd already noticed this counterintuitive link between time and productivity: sometimes, a more intense task is easier.

For example, when I'm procrastinating on work that bores me, I ask myself "could I get this done in fifteen minutes?" I'm not talking about some tiny task—no, I mean writing a report or editing a video, something that would normally take several days.

But my brain says "yes, let's do it in fifteen minutes!" and this unrealistic idea changes my relationship with the task. It suddenly seems more manageable, less daunting.

And easier to start. That's all that matters.

We picture a Buddhist monk sitting in lotus position in a quiet room with candles and running water.

In reality, you can meditate while walking through a construction site.

Meditation is simply bringing your attention to the present moment rather than to your thoughts.

Now, there's always something happening in the present. The sound of a car. The light from the sky. A breeze on your face. The sensation in your foot, in your torso, in your neck.

Like many people, I started meditating by focusing on my breathing.

We tell ourselves "easy"! But quickly, we realize we're bombarded with thoughts, ideas, anxieties. The game is to acknowledge their existence and greet them without letting ourselves be carried away.

And when a thought wins and we "wake up" after five minutes lost in our head, calmly return to breathing. This isn't a failure, quite the opposite.

It's this back-and-forth that builds presence, like a muscle we're working.

--

Related links:

• Thinking Is Not The Solution
• What meditation changed for me
• Presence and Action (archive)